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GoHighLevel Review 2023: Pros, Cons, Pricing – Legit?

Overview of GoHighLevel Review

In this review of GoHighLevel, we’ve found it to be a top-notch all-in-one sales and marketing platform. It’s a must-have for marketers and agencies looking to boost their campaigns, providing excellent tools for lead generation and driving sales. With a score of 9.2/10 in our evaluation, we’ve taken into account its quality, pricing, features, and more.

QUALITY
10
PRICING
8.5
SUPPORT
8.5
COMMUNITY
9
FEATURES
10
Review Gohighlevel

Summary Description Gohighlevel

9.2
Great!

What Is GoHighLevel?

Let’s clear up some confusion around the name of the company…

The company and product name is actually, “High Level,” but the company wasn’t able to get that domain, so ended up with “GoHighLevel.com,” resulting in some confusion, but the end result is that many call the software GoHighLevel. 

GoHighLevel is a CRM and marketing platform for marketing agencies and businesses to get and keep more customers. The software’s primary goal is to help business owners to find more customers, nurture more sales leads, keep the customers they currently have and grow their businesses with smart marketing tools.

With a website builder, CRM, landing page and funnel builder, email marketing and marketing automation (call tracking, SMS, voicemail drops), and more all available in one easy to use digital marketing and sales platform, GoHighLevel stands out as one of our favorite new SaaS tools in the marketing landscape for the last few years.

Instead of having many different services for your marketing and sales needs, GoHighLevel bundles all those tools together on one easy to use platform. It streamlines the process for you so you can focus on fulfilling your customers’ needs.

HighLevel is filled with tons of useful tools and the web app is pretty easy with a quick learning curve. These features work together seamlessly to make helping customers a smooth and rewarding experience for both sides.

In this comprehensive GoHighLevel review, we aim to assist you in evaluating whether this marketing and sales platform is the ideal solution for your sales and marketing teams, as well as your clients.

We’ll provide an honest assessment of whether GoHighLevel can truly enhance your company’s operations. Our exploration will encompass pricing details, feature highlights, integration capabilities, and more, empowering you to make a well-informed decision for your business or marketing agency.

Take advantage of a 14-day free trial with GoHighLevel by clicking here.

Who Is GoHighLevel For?

It can help marketers, agencies, sales teams, sales pros, entrepreneurs, local businesses, and anyone trying to find marketing and sales solutions. It is a complete online marketing platform for everyone who wants to maintain and grow their company.

High Level is an excellent system for anyone who wants to consolidate their marketing resources. If you feel like you are spending too much time and money on various marketing tools, this single platform can make your marketing activities more efficient and save you time.

People also ask about how easy it is to switch platforms.

Even if you’re not tech-savvy, GoHighLevel customer service can help you switch over to their system and experience all the perks of an integrated marketing and sales platform.

They are available 24/7 to help make the transition painless. The GoHighLevel YouTube page also has tips and tricks that can help.

GoHighLevel Pricing – Is It Worth The Cost?

Assessing GoHighLevel Pricing: Is It Worth It for Your Business?

If you’re contemplating the value of GoHighLevel’s pricing in relation to your business requirements, you’ll be pleased to know that the platform offers various tiers with additional features and choices.

GoHighLevel presents several plan options:

  1. Agency Starter Account at $97 Per Month
  2. Agency Unlimited Account at $297 Per Month
  3. Agency Pro (SaaS Mode) at $497 Per Month
  4. White Label Mobile App + Custom Zap Upgrade at $497 Per Month

By exploring these plans, you can pinpoint the one that aligns with your primary needs and embark on your journey with the platform.

A huge value proposition for HighLevel is that they help you consolidate your marketing software in one place and ultimately save money.

Take a look at how much you can save on your complete marketing stack:

Let’s go through all the options.

Go High Level 14-Day Free Trial

Discover the potential of GoHighLevel with a 14-day trial at no cost. Simply visit the website, provide essential details such as your name, email, and phone number to set up your GoHighLevel account. Next, choose the desired tier: either the Agency Starter Account or the Agency Unlimited Account.

Upon registering your account, you’ll be prompted to enter your credit card information, although no immediate charges will be made.

Over the course of the 14-day trial, you can access all the features within your chosen High-Level pricing tier. This period allows you to explore the platform comprehensively and assess its suitability for enhancing your business operations.

It’s important to note that at the end of the trial, unless you opt to cancel your membership, you will be billed according to the plan you initially selected to try.

Agency Starter Account, $97 Per Month

The Agency Starter Account provides comprehensive access tailored for a single business. This tier unlocks a majority of the platform’s features for a single business entity.

Encompassing essential tools and functionalities, this tier also includes access to Twilio, enabling two-way texting through the GoHighLevel API. Additionally, you can establish a Mailgun account for unlimited sending capabilities.

Under the Agency plan, you gain access to a single account login, suitable for personal use or client management. However, unlimited sub-accounts are exclusive to the Agency Unlimited plan.

If you’re new to the marketing landscape and seeking a starting point, the Agency plan offers a solid foundation, as its name aptly suggests.

Agency Unlimited Account, $297 Per Month

The Agency Unlimited Account comes with all the features you get with the Agency Starter Account with some added benefits like sub accounts.

You can make as many accounts as you need for clients and other businesses. It also allows you to make a branded desktop app. You can customize the app to feel unique to your business when your client and customers visit it.  

The Agency Unlimited Account is an excellent option for businesses of any size. It lets you create a personalized customer experience that will help you stand out. 

GoHighLevel White Label Option, An Additional $497 Per Month

The White Label Option is an add-on that you can use with the Agency Unlimited Account. It is an additional $497 a month for a total of $794.

It gives you the ability to make a customized mobile app. The app allows you to provide a unique mobile experience for your customers, and to access your data from your phone. You can also use a personalized Zapier zap that looks great for your company. 

The GoHighLevel White Label Option allows you to market yourself in more unique ways. 

You’ll be able to add a new revenue stream for your agency and provide a more professional and sticky user experience for your clients. This personal design will help your company stand out from other companies. It makes your brand more noticeable and recognizable. 

GoHighLevel Annual Discount

There is an annual payment option available for GoHighLevel.
 
Quick rundown: you’ll save the equivalent of 2 months worth of service on any GoHighLevel plan with their annual payment option. So for example, if you’re on the Agency Unlimited Account (Usually $3564 / year if paying monthly), you’ll only pay $2970.
 

GoHighLevel Agency Pro SaaS Plan (High Level SaaS Plan)

 A new plan was recently added to the High Level pricing lineup called the Agency SaaS Pro plan, which allows you to essentially create your own SaaS business reselling High Level and all of it’s features.

High Level SaaS costs $497/month for unlimited access.  

You’ll need a Pro High Level account to set up High Level SaaS.

Want to upgrade to the Agency Pro SaaS account? Go to this page to get started. 

GoHighLevel Features

If you’re using a ton of different tools to glue together your marketing systems, GoHighLevel can help you consolidate everything in one place so you can ditch your expensive tools, and in this GoHighLevel review we’re going to break down all the most important aspects of the app.  

With GoHighLevel you can:

  • Build your full company website and connect it to your domain (you get website templates and easy domain tools)
  • Build sales funnels, share your funnels with clients or prospects, and even import ClickFunnels funnels to make switching painless
  • Manage your own marketing campaigns and manage multiple clients with client accounts 
  • Create membership sites to educate prospects and deliver digital products (kiss Kajabi and the likes goodbye!)
  • Manage prospects with a built-in CRM (so you can ditch your expensive CRM software)
  • Create awesome email marketing campaigns, autoresponders, and more (say goodbye to Active Campaign and the likes!)
  • Create SMS marketing campaigns, call tracking, voicemail etc. 
  • And so much more.

Let’s check out each GoHighLevel feature one by one:

High Level CRM & Sales Features

GoHighLevel website state’s that it’s helping you, “Build the Agency Engine”, by giving you all the tools you need to grow and scale your marketing agency. 

You get tools to capture, nurture, and close prospects, and it all centers around their integrated CRM (Customer Relationship Management System). 

The High Level CRM makes it easy for you to interact with more prospects with less work, follow up with leads, and manage nurturing campaigns. 

You can create Smart Lists of leads and clients so that you can find groups and target them with marketing specifically designed for them. 

GoHighLevel Funnels & Websites

GoHighLevel Funnels and landing pages allow you to bundle many of the platform’s features together to bring leads through a system that helps convert them into new customers. 

A well designed sales funnel does this using surveys, forms, and landing pages that gather their information, while keeping the customer engaged.

We’re big funnel builders here at ChillReptile, so seeing this feature integrated with a CRM and other sales tools was like a light bulb moment for us.

Duh! Why wouldn’t your CRM, email tool, and marketing automation platform not give you the tools to build high-converting sales funnels? 

With GoHighLevel you can build any type of funnel you want, take payments, collect leads, and more. 

Take a look at the funnel interface:

One thing we love about GoHighLevel is the ability to import ClickFunnels pages that you own, making it super easy to migrate your funnel sites over to High Level.

GoHighLevel Marketing Automation

GoHighLevel empowers you with robust marketing automation systems and tools. While there might be a learning curve due to its powerful capabilities, once you become familiar with it, you’ll realize its superiority over tools like Kartra.

The platform allows you to construct email marketing campaigns, trigger automated email sequences, engage in SMS automations, and initiate ringless voicemail drops, among a plethora of other features.

SMS and Chat features enable the creation of diverse text templates. Utilizing smart lists, you can precisely target specific groups, dispatch personalized texts, and even engage in two-way text conversations directly within your GoHighLevel dashboard.

Moreover, GoHighLevel facilitates the automation of Facebook Messenger ads and integration of a chat widget onto your website, expanding your avenues for connecting with leads and customers.

Campaigns allow you to create specific marketing campaigns and launch them to your list of prospects: 

GoHighLevel Triggers allow you to build automations that are triggered based on events on your site, or in your CRM:

How does it compare with other marketing automation tools?

Compared to tools like ActiveCampaign, InfusionSoft, or HubSpot, you might think GoHighLevel falls short, however I’d argue otherwise.

Most businesses don’t need every single marketing automation feature under the sun, instead they need tools that just work and empower them to make better marketing decisions and get more customers.

GoHighLevel has a very thoughtfully put together suite of marketing automation tools designed to help you with your customer acquisition efforts, and while it may not be as feature rich as Active Campaign (for example), what you do get with GHL is intuitive, powerful, and most importantly integrated with their entire system.

Calendar & Appointment Setting Tools

GoHighLevel’s Calendar tool offers automated appointment scheduling, providing you with the ability to efficiently manage your appointment setting process.

You retain full control over your calendar, determining the available time slots for prospects to book appointments and overseeing your calendar activities directly from the GoHighLevel dashboard.

The GoHighLevel Calendar empowers you to direct individuals to an appointment booking page, integrate a widget on your website, and initiate automated actions based on calendar events.

How does it compare with other Calendar tools?

In our opinion, the GHL calendar tools beat anything on the market because they’re integrated with your entire marketing stack.

Compared to tools like Calendly, you’ll find it refreshing that you don’t have to integrate your calendar appointment setting tool with everything you do.

The Dashboard & User Interface

The Go High Level Dashboard gives you an overview of how your business is doing:

The dashboard shows you a breakdown of conversion rates and helps you know what strategies are working and which ones are failing. 

Overall, the user interface is easy to navigate and a huge improvement over tools like Kartra or ClickFunnels. 

With GoHighlevel Campaigns you can:

  • Create email automations
  • Create email + SMS templates to reuse
  • Send broadcast emails
  • Create forms and build your email list
  • Import/Export your email list
  • Create email segments and send to them in bulk
  • Build surveys to segment your list and site visitors
  • Integrate your email campaigns with SMS, calling, and voicemail drops
  • Create automation triggers to trigger your campaigns based on contact behavior or actions
  • Manage your list and so much more.

GoHighLevel Membership Sites

GoHighLevel Memberships enable you to generate content for both free and paid access.

Through memberships, clients can access your training materials, offering you enhanced control over the content you provide. You can even construct GoHighLevel courses for sale, creating an additional income stream.

Creating a membership site within GHL is a swift and straightforward process. It can seamlessly integrate with your primary website, sales funnels, and marketing tools.

How does it compare to other membership site builders?

Honestly, the GHL membership site building system leaves a lot to be desired. Compared to other tools like Kajabi or even ClickFunnels, it almost feels like an afterthought – however, they are improving it alot. For example, they recently released Membership Magic Links, which let you quickly create temporary sign-in links for your customers.

It’s a bit clunky and not very customizable, and the design itsn’t great… On the other hand, since it’s integrated with everything else you get, it’s better than nothing.

Reputation Management

Reputation Management helps you send out review requests and manage your online reviews. These requests can help you create positive reviews for your company, which can help attract new clients.

With the Reputation Management feature you can:

  • Send requests to your list to review your company
  • Track and manage your current online reviews (Google for example)

One convenient feature of the reputation management tools available in GHL is the Google My Business Integration, which let’s you connect HighLevel to GMB, and manage all your reviews, etc. right from your dashboard.

GoHighLevel Mobile App

One thing that really sets GHL apart from the competition is its mobile app. The GoHighLevel Mobile App gives you access to the main CRM tools from the platform.

With the mobile app you can:

  • Access Conversations and connect with prospects
  • View and access your Opportunities in a Trello-like interface
  • Manage your Calendars and Appointments
  • Manage your Contacts
  • Manage Review Requests
  • Get dashboard reporting
  • And a ton more.

Compared to similar tools on the market, the mobile app is a huge bonus for sales teams, giving you at-a-glance access to all your marketing activities in your pocket.

GoHighLevel Snapshots

GoHighLevel has an amazing feature called “HighLevel Snapshots” which let you duplicate and import an entire GoHighLevel account into a new account. You can copy all the existing features, funnels, email campaigns, and more with one click into any account. This can come in handy if you’re managing a large sales team or copying account settings into your client accounts.

Gohigh Level Integrations

Go High Level allows you to integrate with a ton of tools, marketing systems, and payment apps. You can integrate QuickBooks, Stripe, Facebook Ads, TikTok Ads, Mailgun, Twilio, and so many more via their Zapier integration and the GoHighLevel API.

The Google Calendar integration allows you to use the popular calendar with High Level funnels seamlessly. You don’t lose anything when combining certain features. It ensures that you and your client get the best experience from the system’s interactions. 

GoHighLevel training is available from both the companies support and from the community they have created. These lessons can help you learn how to use integration to its fullest to grow your company and get new clients.

GoHighLevel Support

Overall, we found Go High Level support for customers to be lackluster at best. It can take a few hours to get a response, but once you do it’s usually helpful. That’s not to say it’s not on par with other popular marketing saas tools, if anything, it’s an indictment of the entire industry. Most SaaS tools deliver sub-par customer service due to their growth strategies: growth at all costs and finiding minimum viable product fit is a great strategy but sacrifices are made, and in most cases, it’s customer support. 

If anything, GoHighLevel support is way better than support we’ve experienced at competing brands like ClickFunnels.

Best Alternatives of GoHighLevel

If GoHighLevel doesn’t fit your business. Here are some of the most popular GoHighLevel alternatives.

Kartra – Best For Digital Products

Kartra combines your sales and marketing needs with an intuitive funnel builder, landing page builder, and lead generation tools all in one place. One of the places it shines is email marketing. It is more integrated than GoHighlevel, but it offers less customization. It can also be a little more expensive than High Level, especially if you need more accounts.

ClickFunnels – Best For Sales Funnels

ClickFunnels can offer you many of the same features for marketing and sales. However, when you look at GoHighLevel vs ClickFunnels overall, ClickFunnels is more specialized in creating funnels, as its namesake implies, but it offers fewer overall features than GoHighLevel and doesn’t try to be an “all-in-one” system.

 

Like ClickFunnels, you can create sales funnels and membership sites and create email campaigns with HighLevel, but HighLevel goes much further with built in CRM and marketing automation tools to help you get (and keep) more clients.

HubSpot – Best For Larger Teams and Businesses

HubSpot is another good sales and CRM platform for new companies. When you compare GoHighLevel vs Hubspot, you see that HubSpot offers freemium services that can get a company started with the platform with no initial investment.

GoHighLevel Reviews, Ratings, and Complaints Online 

GoHighLevel gets solid reviews and ratings online. Most positive customer HighLevel reviews focus on broad range of features, the ability to “get rid of other expensive marketing platforms”, good support experiences, and the positive impact HighLevel had on their businesses.

  • On G2.com, HighLevel gets 4.3/5 stars with 47 customer reviews.
  • On TrustPilot.com, HighLevel gets an “Excellent” rating, with 4.7/5 stars and 253 customer reviews.
  • On the Better Business Bureau (BBB), HighLevel is not accredited, and gets a “D” rating with 1/5 stars and 2 customer complaints that have been closed within the last 12 months.

Most customer complaints focused on lack of specific features, quality of support, and user experience issues. Other users complain that HighLevel is bad for SEO, support takes too long, and customer education material is lacking.

FAQs – GoHighLevel Review

In this GoHighLevel review, you saw what this system is capable of and how it can help you take control of your clients and prospect list. You can create campaigns and funnels that will help you convert more leads into customers, and track them all with their integrated CRM.

GoHighLevel is best for marketing agencies, local businesses, consultants, sales pros, and b2b companies that need an all-in-one system. 

If you have a high-touch sales process requiring phone calls, text conversations, demos, etc., then GHL is a better option than other funnel builders and all-in-one marketing platforms, as it’s been designed from the ground up to help sales teams close more business. 

It will help you keep existing clients, grow your client pool and increase your profits.

If you are looking for a marketing and sales platform that combines automation with funnels and websites, GoHighLevel may be right for your business or agency.

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    August 24, 2023

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